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How Fanatics and OpenAI streamline the fan experience

This story was prepared automatically by software.

How Fanatics and OpenAI streamline the fan experience

Fanatics uses OpenAI to help fans complete their game-day outfits with Shop the Look. Testing across roughly 30,000 MLB products showed 10% higher engagement.

Source: https://openai.com/index/fanatics-streamline-fan-experience

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